Internet Marketing & Public Relations for the Arts

lessons for promoting your arts organization on the web.

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LessonAssignmentDate DueDays Before Due
0Blog Editor in Chief09/23/2011-2275
0Create and Maintain an Arts Admin Twitter Account09/21/2011-2277
0Maintain our Facebook Arts Admin Page09/21/2011-2277
1Create A Press Plan for your Favorite Movie09/28/2011-2270
2Design Blurbs and Logos10/05/2011-2263
3Create A Web Audit10/12/2011-2256
4Create an Email Campaign10/19/2011-2249
5Create a Pre-Production Photo Gallery10/26/2011-2242
6Patron Hunting11/02/2011-2235
7Make an Online Video11/09/2011-2228
8Going Viral11/30/2011-2207

How Assignments Work
1. All students must select and complete 2 assignments from the list above.
2. There are only 4 individual slots for each assignment. In some cases, a team of students may take a slot.
3. Each assignment is worth 25% of your final grade.
4. Assignments are awarded on a first-come, first-served basis.
6. You are allowed to seek help from others to complete your assignment.  For example, you may wish to bring in a photographer, or a video editor, or anyone you need with the skill set necessary to complete the assignment.