Internet Marketing & Public Relations for the Arts

lessons for promoting your arts organization on the web.

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Why use Email at All?


Why collect email addresses at all from your website?

• Extremely Cost Effective, Pennies per Message
• Targeted Customized Offers
• Instant Gratification for the Marketer
• Next to Telemarketing, the only other active medium.
• Ability to be stored or sent for later.
• Exceptional Evaluation Reporting
• It works. $7.3 Billion Dollars a Year.